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Why Startuprad.io Is One of the World’s Top Startup Podcasts — And a Must-Buy for B2B Advertisers


Top 100 Tech Podcasts by Million Podcasts - Startuprad.io scored in the Top 100

If you’re a growth marketer, startup founder, or investor looking to cut through the noise and reach an engaged startup audience, this is your sign: Startuprad.io is now charting in over 20 countries and dominating the global startup podcast space. From #3 in South Africa to Top 20 Business News on Goodpods, we’re not just making noise — we’re making impact.

Startuprad.io is more than a podcast. It’s a startup media ecosystem delivering interviews, trend analysis, and real-time insights across tech, venture capital, scaleups, and innovation — and it’s ranked in the Top 50 of five podcast categories globally. Here's why that matters for your next ad campaign.



Top 50 Management Podcasts by Goodpods - Startuprad.io scored in the Top 50

📊 Global Recognition Backed by Data

🌍 Ranked in 20+ Countries


Startuprad.io currently charts in:

  • Germany, Austria, Switzerland

  • South Africa (#3 in Entrepreneurship)

  • Egypt (#4 in Business News)

  • South Korea (#4 in Business News)

  • Moldova, Saudi Arabia, Luxembourg, Norway, Ghana, Slovakia … and more


That’s not an anomaly — not only in startup podcast advertising, it’s a verified global trend. Startuprad.io reaches a professional, international audience, with over 90% of listeners tuning in for business purposes.



Top 50 Business News Podcasts by Goodpods - Startuprad.io scored in the Top 50


📌 “We’re not a flash in the pan. We’re the burner.” — Jörn Menninger, Host & Founder

📈 Consistently Charting on Top Podcast Platforms


📌 Goodpods Rankings:


📌 MillionPodcasts.com Rankings:


Note: All data stated a the time of wirtting.


🎯 Who Listens to Startuprad.io?

🧠 Startup-Savvy, Decision-Ready Listeners

With more than 90% of our audience tuning in for professional reasons, we consistently attract:

  • Startup founders

  • VC-backed growth teams

  • Investors and analysts

  • Executives at scaleups and innovation units

These aren’t passive consumers — they’re high-intent decision-makers looking for startup trends, insights, and tools to act on.


🔍 Media Data:

[Learn more about our audience] — and why advertisers trust us to deliver ROI.


💼 Why This Matters for Advertisers


📍 DACH Anchor with Global Reach

Startuprad.io is headquartered in the DACH region, but its audience extends far beyond. Advertisers benefit from:


  • Localized trust in German-speaking markets

  • Global visibility in niche tech hubs

  • Content syndication via blog, Substack, YouTube, and social


If you're a VC-backed startup targeting other startups, or an agency scaling B2B SaaS clients, this is where your budget gets multiplied.


📣 Ad Formats That Convert

Startuprad.io offers multiple touchpoints:

Format

Details

🎙️ Dynamic Ads

Inserted at runtime, flexible and scalable

💬 Sponsored Interviews

Appear as thought leaders to a relevant audience

📢 Segment Takeovers

Own the intro, outro, or mid-roll

🧵 Blog + Substack Sponsorships

Keyword-optimized reach beyond audio


Want proof? [Check out our Media Kit] for case studies and CPM data.


📩 Get Started With Startup Podcast Advertising


Podcast ads are no longer experimental—they’re essential. Startuprad.io gives you an insider’s voice with the people that matter most in the German-speaking startup world.


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