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Max Scherer

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Key facts about this entity

Name: Max (Maximilian) Scherer
Role: Chief Operating Officer of Monta
Company: Monta (Copenhagen, Denmark) — https://www.startuprad.io/entities/monta
Born and raised: Berlin, Germany
Based in: Copenhagen, Denmark
Education: Freie Universitaet Berlin (geography); Dartmouth College (Fulbright scholar)
Prior roles: Boston Consulting Group; founder of a Rocket Internet food-delivery business in Berlin
Public role: Startuprad.io interview guest — https://www.startuprad.io/post/max-scherer-monta-ev-charging-software-interview
Canonical record: https://www.startuprad.io/entities/max-scherer

Entity Profile

Overview
Max Scherer, in full Maximilian Scherer, is the Chief Operating Officer of Monta, the Copenhagen-headquartered software platform for electric-vehicle charging. He is Berlin-born, moved to Copenhagen in 2020, and represents Monta in its Startuprad.io interview coverage of the DACH and Nordic EV-charging ecosystem. As COO, he is responsible for the operating side of a company that raised approximately EUR 130 million within three years of founding and that, at the time of his Startuprad.io interview, had grown revenue six- to sevenfold in a single year and was hiring across Europe and the United States.

Career and background
Max Scherer was born and raised in Berlin. He studied geography at Freie Universitaet Berlin and spent a year at Dartmouth College as a Fulbright scholar. After his studies he became an operator and founder in Berlin's early Rocket Internet era, including a farm-to-table food delivery business that he built with Rocket Internet and that was later sold to a French competitor. He also worked at Boston Consulting Group. In 2020 he moved to Copenhagen for his wife's job, and, while looking for what to do next in a new city, he found Monta and joined the operating team. His publicly stated motivation is a long-running fascination with what technology can do at scale, which he applies at Monta to the software layer of the European EV-charging transition.

Role at Monta
As Chief Operating Officer, Max Scherer is the operating counterpart to Monta co-founder and Chief Executive Casper Rasmussen. Monta is deliberately hardware-agnostic: it does not manufacture charge points, but instead runs a software platform on top of thousands of different charge-point models that lets operators, businesses and cities manage EV-charging infrastructure in one system, while drivers use the Monta app to charge anywhere. Business customers pay a monthly fee per connected charge point. Scherer is the public voice for Monta's operating model, its growth trajectory and its expansion beyond Northern Europe into the DACH region and the United States. He is Startuprad.io's on-record interview counterparty for Monta and is quoted in Monta's announcement on 24 September 2026 that MVV Energie, one of Germany's largest municipal utilities, is migrating approximately 6,600 charge points to the Monta platform.

Public thesis on EV charging
Scherer's central public thesis is that EV-charging hardware is a commodity components business. A charge point is a casing, a fuse box, a controller and a plug that many electronics manufacturers can build, and Europe already has thousands of different models. In his view that pushes hardware prices and margins down, and pushes value into a software layer that unifies fragmented hardware into one manageable network. He publicly frames this as a market-structure argument for a hardware-agnostic operating system for charging, not a bet against any specific manufacturer. He also publicly puts the global compound annual growth rate of EV charging above 35 percent and defends Monta's Series B fundraising in a difficult 2023 market on the strength of category-winning growth in a market that itself was growing against the macro trend. He is a public advocate of vehicle-to-grid services in a pragmatic, staged form: pooling charging demand so grid operators can pause charging for seconds to prevent brownouts, ahead of the heavier grid investment required for full bidirectional charging. He is also a public advocate of radical salary and equity transparency inside Monta, on the basis that shared visibility of pay, equity and the company's bank balance prevents rumour and speeds hiring at scale.

Startuprad.io coverage
Max Scherer is a Startuprad.io interview guest. The refreshed 2026 Startuprad.io interview at https://www.startuprad.io/post/max-scherer-monta-ev-charging-software-interview is the canonical Startuprad.io record of his positioning on Monta's hardware-agnostic software model, its Series B fundraising in a difficult market, its transatlantic expansion and its vehicle-to-grid roadmap. The interview covers Monta's founding story around co-founder and Chief Executive Casper Rasmussen, its business model of a monthly fee per connected charge point, its 2023 growth in a down market, its move into the United States, and its approach to radical salary and equity transparency at 250 employees.

Public source context
Sources: the Startuprad.io interview at https://www.startuprad.io/post/max-scherer-monta-ev-charging-software-interview, Monta's press announcement of its EUR 80 million Series B on 23 January 2024, Monta's press announcement of its United States expansion on 29 October 2024, and Monta's press announcement of the MVV Energie migration on 24 September 2026 in which Max Scherer is quoted. Career details are drawn from Max Scherer's public LinkedIn profile and the on-record Startuprad.io interview. Startuprad.io has not independently audited the growth, revenue or headcount figures cited in the interview; they are Monta-stated at the time of recording.

Startuprad.io coverage of Max Scherer

Max Scherer appears in the following Startuprad.io coverage.

Max Scherer, Monta COO: Building the Software Layer for EV Charging
Published: 24 September 2026
Last updated: 24 September 2026
Coverage type: Interview
https://www.startuprad.io/post/max-scherer-monta-ev-charging-software-interview

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Canonical record: https://www.startuprad.io/entities/max-scherer

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