Spacific
Company
Key facts about this entity
Company: Spacific (Spacific GmbH), Hamburg-based AR and MR software company
Sector: industrial augmented and mixed reality software, B2B (SaaS and PaaS)
Headquarters: Hamburg, Germany (Startup City Hamburg; company website)
Founded: 2019 per Startup City Hamburg, 2020 per company website - not independently verified
Founder and managing director: Dennis Ahrens (Startup City Hamburg; Startuprad.io interview)
Products: Spacific Solution Portal, XR Scene app, AR measurement-planning software for smart glasses (company website)
Platforms: iOS, Android and HoloLens 2 (company website)
Origin project: HoloLinc stairlift measurement tool commissioned by thyssenkrupp in 2018 - Spacific's own role not independently verified
Funding: bootstrapped with City of Hamburg support per 2021 interview; no amounts disclosed
Awards listed: Wachstumsstark Award (Startup City Hamburg; company website)
Official website: https://www.spacific.de
Startuprad.io coverage: 2 articles (founder interview, May 2021; AI and deep tech guide)
Entity Profile
Overview
Spacific, registered as Spacific GmbH, is a Hamburg-based software company that builds augmented reality (AR) and mixed reality (MR) solutions for industrial customers. According to the Startup City Hamburg directory, it develops end-to-end, scalable AR and MR solutions for industry, with an AR visualisation offer and a planning-measurement solution that are delivered through the Spacific Solution Portal as software as a service and platform as a service. The founder and managing director is Dennis Ahrens. The company's own website describes a young Hamburg company focused on the digital transformation of engineering and production processes.
The sources disagree on the founding year. Startup City Hamburg lists 2019, while the company website points to 2020, so this record gives the founding year as 2019 or 2020 and does not treat either as independently verified.
Why this entity matters
Spacific is a compact example of industrial AR that is built for field service and engineering work rather than for consumers. In a May 2021 Startuprad.io interview, Dennis Ahrens explained that the software runs on smart glasses such as the Microsoft HoloLens and lets a service engineer measure objects such as stairs, walls and handrails step by step, after which the software turns the measurements into an intelligent 3D model. He named construction, interior design and facility management as professional use cases and mentioned examples such as lifts, forklifts, stairlift sales, shipbuilding and the updating of building information models.
Startuprad.io's later AI and deep tech guide describes the same idea in shorter form: AR glasses with computer vision and depth sensors that measure objects quickly and generate a digital record automatically. For founders and investors in DACH, the company is relevant as a case of a small, self-funded B2B software team building on third-party headset hardware and selling a workflow, not a device.
Company or institutional background
The Spacific website traces the idea back to HoloLinc, a measurement-planning tool for stairlift sales that thyssenkrupp commissioned in 2018 and that, according to the site, has been used by more than 120 employees. The site does not say clearly that Spacific itself built HoloLinc, so the exact relationship between the two is not independently verified for this record.
On the product side, the website presents XR Scene, an AR app that places 3D models into real environments either tied to a location or without markers. It includes a small content management system for objects, scenes and users, remote rendering for large 3D models and a web-based AR view that needs no dedicated app. The listed platforms are iOS, Android and HoloLens 2. The Startup City Hamburg profile describes the business model as B2B and lists enterprise software and media as industries.
On funding, the 2021 interview states that the company was bootstrapped from the founder's savings with support from a City of Hamburg programme, and that it was open to talking with outside investors. No funding amounts, revenue or user numbers are given in any source reviewed. The company website names partner programmes such as IFB Innovationsstarter and the Deutsche Telekom TECHBOOST programme, but it does not state that Spacific received funding or credit from either, so this record does not claim that. The website also lists awards, namely the Wachstumsstark Award, second place in the Fast Mover Award for logistics and the KfW Award Gründen Hamburg, and Startup City Hamburg confirms the Wachstumsstark Award. The directory lists one employee, whereas the website refers to a growing team with more than 15 years of combined industry experience; team size is therefore not verified.
Role in the ecosystem
Within the DACH startup landscape, Spacific sits in the industrial XR and digital-workflow segment of enterprise software, with Hamburg as its base. Its customers are described in general terms as service engineers and industrial and building-management teams, but no customers are named in the Startuprad.io interview. The company's presence in the Hamburg startup directory and its award mentions place it in the city's regional startup scene, in particular among logistics-adjacent and engineering-focused companies.
Selected relationships and affiliations
Publicly reported relationships include founder and managing director Dennis Ahrens, named by Startup City Hamburg and in the Startuprad.io interview; thyssenkrupp, named on the company website as the commissioner of the 2018 HoloLinc project; the Microsoft HoloLens platform, on which the software runs according to the interview and the website; and the City of Hamburg support programme mentioned in the interview. The Deutsche Telekom TECHBOOST and IFB Innovationsstarter programmes are named on the website as partner programmes and are not confirmed as funding received. These links are listed as reported and are not a verified customer or investor list.
Startuprad.io relevance
Startuprad.io interviewed Dennis Ahrens in a founder conversation published in May 2021, in which he explained the measurement software, the planned self-service portal with a workflow configurator and the intention to support smartphones and tablets later. The interview was republished on the current Startuprad.io blog after the 2024 site relaunch. A paragraph on Spacific also appears in Startuprad.io's AI and deep tech startup guide. The linked coverage therefore consists of one dedicated founder interview and one guide entry.
Public source context
This record draws on the Spacific website https://www.spacific.de , the Startup City Hamburg directory entry https://startupcity.hamburg/startups-ecosystem/spacific_gmbh and the Startuprad.io interview, which was also distributed on Medium and Substack. Product claims are the company's own and have not been independently verified. This record presents only publicly reported business facts about the company.
Startuprad.io coverage
AI & Deep Tech Startups: Europe’s Ultimate Guide
Published: 09 August 2025
Last updated: 20 September 2026
Coverage type: Explainer
https://www.startuprad.io/post/ai-deep-tech-startups-europe-s-ultimate-guide
Spacific Allows You to Measure Objects with AR Glasses
Published: 26 May 2021
Last updated: 20 September 2026
Coverage type: Interview
https://www.startuprad.io/post/spacific-allows-you-to-measure-objects-with-ar-glasses
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Canonical record: https://www.startuprad.io/entities/spacific .
