Reverse.Supply
Company
Key facts about this entity
Company: Reverse.Supply
Sector: recommerce / second-hand shop as a service for fashion brands
Headquarters: Berlin, Germany
Founded: 2021
Founders: Janis Künkler, Max Große Lutermann, Konrad Hosemann (EU-Startups; Capnamic)
Funding: EUR 5 million seed round announced 17 March 2022, led by Capnamic
Other investors: Dutch Founders Fund, Push Ventures, business angels Julia Bösch and Marcus Börner (Capnamic; EU-Startups)
Clients named in 2022 press: Armedangels, dariadéh
Clients named in Startuprad.io interview: Globetrotter, Armed Angels, Bergzeit (single source)
Reported award: German EcoDesign Award, Service category (Startuprad.io interview; single source)
Official website: https://www.reverse.supply
Startuprad.io coverage: 2 posts (founder interview; 1 incidental mention; below 3-post target)
Entity Profile
Overview
Reverse.Supply is a Berlin-based recommerce company, founded in 2021, that provides fashion brands and retailers with a second-hand resale shop as a service. Instead of building their own resale infrastructure, a brand can connect to the platform, which according to EU-Startups combines integrated storefronts with AI-supported quality grading, automated pricing and logistics. The company's website is https://www.reverse.supply .
Why this entity matters
Fashion brands face growing pressure from customers and regulators to extend the life of garments, and resale is one of the more visible responses. Reverse.Supply is one of the DACH startups that sells the operational layer for this, so that a brand does not have to handle intake, grading, photography, pricing and fulfilment of used items itself. Its 2022 seed round, reported by EU-Startups, Tech.eu and the lead investor Capnamic, is frequently mentioned in coverage of the German circular-economy and recommerce scene.
Company or institutional background
Reverse.Supply was founded in Berlin in 2021 by Janis Künkler, Max Große Lutermann and Konrad Hosemann, according to EU-Startups and Capnamic. On 17 March 2022 Capnamic announced a EUR 5 million seed round, which EU-Startups and Tech.eu also reported. Capnamic led the round, with participation from Dutch Founders Fund and Push Ventures and from the business angels Julia Bösch, named as CEO of Outfittery, and Marcus Börner, named as founder of rebuy. At the time of that round the press named Armedangels and dariadéh as clients. In the Startuprad.io founder interview, co-founder and CTO Konrad Hosemann describes a logistics centre in Berlin that receives, grades and stores second-hand items for client brands and names Globetrotter, Armed Angels and Bergzeit as clients; he also reports that the company won the German EcoDesign Award in the Service category. Those interview statements come from a single source and have not been independently re-verified. Startuprad.io has not independently verified current revenue, headcount, client list or funding beyond the 2022 round.
Role in the ecosystem
Reverse.Supply operates in the recommerce and circular-fashion segment of the Berlin ecosystem, alongside other startups that build resale infrastructure for brands and marketplaces. It is a service provider to fashion and outdoor brands rather than a consumer marketplace, which places it in the B2B software and logistics layer of sustainable commerce. Unlike consumer resale marketplaces that compete for individual sellers, a service provider of this kind competes for brand contracts, so the relevant questions for observers are how many brands integrate the platform, how quickly returned and pre-owned items can be graded and listed, and how the economics hold up once logistics costs are included. Startuprad.io has no access to those operating metrics and does not report any.
Selected relationships and affiliations
Public sources describe the following relationships. Capnamic led the 2022 seed round, and Dutch Founders Fund and Push Ventures participated. The business angels Julia Bösch and Marcus Börner invested personally, according to the press release. Armedangels and dariadéh were named as clients in 2022 coverage, and the Startuprad.io interview adds Globetrotter and Bergzeit. The scope of each client relationship is not independently detailed for this record.
Startuprad.io relevance
Startuprad.io interviewed co-founder Konrad Hosemann about the second-hand-shops-as-a-service model, how brands plug into the platform and why demand for second-hand clothing currently exceeds supply. A second post, the founder interview with the reading startup Immer.App, contains a related-reading link to the Reverse.Supply interview as another DACH startup modernising a traditional industry; that post is listed as a mention rather than as dedicated coverage.
Public source context
This record draws on Reverse.Supply's website https://www.reverse.supply , EU-Startups' and Tech.eu's reports on the 2022 seed round, Capnamic's own announcement, and Startuprad.io's own archive. Funding, investor and client details are as reported by those sources and have not been independently re-verified.
Startuprad.io coverage
Reverse.Supply Offers Fashion Brands Second-Hand-Shops-as-a-Service — Founder Interview
Published: 15 March 2026
Last updated: 20 September 2026
Coverage type: Interview
https://www.startuprad.io/post/reverse-supply-offers-fashion-brands-second-hand-shops-as-a-service-founder-interview
Immer.App Reinvents Reading For The Digital Age — Founder Interview
Published: 15 March 2026
Last updated: 20 September 2026
Coverage type: Mention
https://www.startuprad.io/post/immer-app-reinvents-reading-for-the-digital-age-founder-interview
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Canonical record: https://www.startuprad.io/entities/reverse-supply .
