&Charge Just Raised Seed Funding to Help Online Shoppers Fight Global Warming
- Jörn Menninger
- Mar 15
- 5 min read
Updated: Apr 30
This story was migrated from our old blog, originally published on Dec 15th, 2021.
What Is This About?
&Charge raised seed funding for a platform that helps online shoppers fight global warming. Founded by Simon, the Hessen-based startup lets consumers earn climate rewards through everyday shopping — turning purchasing power into measurable environmental impact without changing buying behavior.
This article is part of our coverage of Seed Funding for Startups in Germany, Austria, and Switzerland.
This story was migrated from our old blog, originally published on Dec 15th, 2021.
This blog post first appeared first on old medium publication (https://medium.
This show was made possible by Hessen Trade and Invest with their brand Invest-in-Hessen.
Simon Vogt (https://www.
Simon has collected already some experience in mobility.
&Charge Just Raised Seed Funding to Help Online Shoppers Fight Global Warming Startuprad.io brings you independent coverage of the key developments shaping the startup and venture capital landscape across Germany, Austria, and Switzerland.
This story was migrated from our old blog, originally published on Dec 15th, 2021.

New Blog
This blog post first appeared first on old medium publication (https://medium.com/startuprad-io), and was moved to this blog with the relaunch of our website in summer 2024.
Everybody knows reward programs. So, we thought let’s build a sustainable version of Miles and MoreSimon Vogt, Co-Founder and CSO &Charge
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We are the only European platform that combines smart user engagement with value added servicesSimon Vogt, Co-Founder and CSO &Charge
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We learned in our projects that charging electric cars is challenging for B2B and B2C customersSimon Vogt, Co-Founder and CSO &Charge
Our Sponsor Invest-in-Hessen
This show was made possible by Hessen Trade and Invest with their brand Invest-in-Hessen. You can learn more about them here (https://www.invest-in-hessen.com/). We also run a dedicated sub-podcast with all interviews and news in cooperation with them. Find it all here:
Charging can still be challenging for the EV driver.Simon Vogt, Co-Founder and CSO &Charge
The Founder
Simon Vogt (https://www.linkedin.com/in/simon-vogt-a9a07931/), Co-Founder and Chief Sales Officer of Frankfurt-based startup &Charge is our guest today. They just raised seed funding to help online shoppers offset their climate impact and reward them with points e.g., for charging electric cars or using e-scooters.
Simon has collected already some experience in mobility. He worked in emobility projects of BMW, been with Porsche Consulting, and finally been the coordinator for e-services for Porsche’s model Taycan.
Charging is more than refueling. You have time.Simon Vogt, Co-Founder and CSO &Charge
The Startup
The founding team realized that charging is different from refueling, so the team behind &Charge (https://and-charge.com/#/) realized that the charging EV owner has time on his or her hands. So, &Charge started connecting charging with eCommerce, so an online buyer gets rewards points for recharging their EV or using an e-scooter or similar stuff. Currently, they are covering 95% of the German eCommerce market with partnerships.
We help our customers to decrease the price of re-charging and the total costs of ownership.Simon Vogt, Co-Founder and CSO &Charge
Venture Capital Funding
They just raised a seven-digit seed round (https://buff.ly/3oW9C1m) but will surely look soon at a Series A funding round. Amongst their investors are the corporate venture capital arm of energy company Helen, called Helen Ventures, and Porsche Ventures.
I could be considered a pioneer or dinosaur of emobility, I stared with it 10 years ago.Simon Vogt, Co-Founder and CSO &Charge
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What Is &Charge?
&Charge is a startup that helps online shoppers fight global warming by connecting sustainable ecommerce with EV charging rewards. Founded by Simon Vogt, who has experience in mobility, the company just raised seed funding. &Charge creates a link between consumer shopping behavior and clean energy, rewarding eco-conscious actions. The interview was enabled by Hessen Trade and Invest.
Introduction
Originally published December 15th, 2021, this interview features Simon Vogt, founder of &Charge, a startup bridging online shopping and climate action. Vogt brought mobility industry experience to build &Charge, which rewards online shoppers for contributing to the fight against global warming — connecting sustainable ecommerce with EV charging benefits. The company had just raised seed funding at the time of the interview.
&Charge innovates at the intersection of sustainable ecommerce and electric vehicle charging. The startup rewards online shoppers for eco-conscious behavior, creating a connection between consumer purchasing and climate action. Founder Simon Vogt leverages his mobility industry experience to build this bridge. With seed funding secured, &Charge is positioned in the growing cleantech and sustainable commerce space.
&Charge connects online shopping with climate action, rewarding shoppers for fighting global warming.
Founder Simon Vogt brings mobility industry experience to the venture.
The company raised seed funding to scale its sustainable ecommerce rewards platform.
&Charge operates at the intersection of sustainable ecommerce and EV charging.
Entities Referenced in This Episode
Simon Vogt — Founder of &Charge, mobility background
&Charge — Sustainable ecommerce + EV charging rewards startup
Hessen Trade and Invest — Episode sponsor
Topics: Sustainable ecommerce, EV charging rewards, climate tech, green shopping, seed funding
Quote Highlights
&Charge raised seed funding for a platform that helps online shoppers fight global warming, turning purchasing power into measurable environmental impact.
Founded by Simon, the Hessen-based startup lets consumers earn climate rewards through everyday shopping without changing buying behavior.
Simon brings experience from BMW emobility projects, Porsche Consulting, and coordinating e-services for Porsche's Taycan model.
They raised a seven-digit seed round, recognizing that charging is fundamentally different from refueling in the emobility space.
Related Episodes on Startuprad.io
Traceless — Green Startup — Another cleantech startup from DACH
Browse all episodes — Topic hub: Cleantech and sustainability
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What are the key insights from "&Charge Just Raised Seed Funding to Help Online Shoppers Fight Global Warming"?
&Charge helps online shoppers fight global warming by rewarding sustainable purchasing behavior with benefits connected to EV charging. The platform creates incentives for eco-conscious shopping while supporting the transition to electric mobility.
About the Host
Joern "Joe" Menninger is the host of the Startuprad.io podcast and covers founders, investors, and policy developments across the DACH startup ecosystem. Through more than 1,300 interviews and nearly a decade of reporting, he documents the evolution of the European startup landscape. Follow Joern on LinkedIn.
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